"Shine Online"

Steps of a Website Build at Econcept

Robert Shipman • July 21, 2015

Getting a brand new website is exciting. We know it's a big step for your business, and to make it go as smoothly as possible, we have outlined our basic 5 step process.

Step 1 - Information Gathering

The first step to the design process is to gather information. During this stage you will be in contact with your sales representative , so that they can help you decide what type of website is best for your business. Some of the topics you will cover during this step include:
  • Purpose: What is the purpose of the site? Are you looking to sell products online? Do you hope to drive more traffic to your restaurant?
  • Audience: Who is your target audience? Does your business cater to party hearty college students, or are you geared more towards families? Are you looking for new clients, or are you providing information to existing clients? Useful categories to think about include age, sex, interests, and location of your audience.
  • Content: What type of content do you already have? Is this a face-lift for an existing site, or is this your very first website? Do you have photographs, or will your designer need to find images for you? Do you have a logo? Do you have a vision of how you want your website to look, or do you want to leave it up to the pros?
  • Scope: How many pages do you want on your site? How quickly do you need this project completed?
You will want to gather any content you want on your website, this will include:
  1. The name of your business
  2. Your domain information (if you have it)
  3. Business information
    1. Hours of operation
    2. Location
    3. Phone number
    4. Email
    5. Products/Services
  4. Logos and Graphics
  5. Photos
  6. Text
    This will include staff bios, descriptions of products, mission statements,slogans etc.

Step 2 - Initial Design


Once all the information and content has been gathered, your web designer will put together an initial homepage design. This page will only act as a visual reference, a starting point for the rest of the website. If you like the design style, the rest of the site will be built using that same framework.

Note: Links, menu buttons, and social media links will not work during this phase, that will all be taken care of further along in the design process.

Step 3- First Draft


Once you have given the designer the thumbs up on an initial design, they will build out your first draft of your website. This will be the first incarnation of your website.

At this point you will want to check the website for any inaccuracies, typos, and let your designer know of any changes you would like made.

It is likely that you will have many drafts of your website, as your web designer hones in on your vision.

Step 4 - Final Draft

Once your designer has fixed any issues, and you are happy with the way it looks, it will enter the final draft. At this point your designer and developer will work on the behind the scenes information (this includes adding a favicon, working on SEO , and setting up your Analytics and tracking).

Step 5 - Going Live!

Woo Hoo! This is the most exciting step, when we publish your site for the whole world to see. This is where we connect your site with your chosen domain name. On our end, this step is usually accompanied by cheering and clapping.

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