About 76% of customers read reviews before buying a product or choosing a company’s services. If the reviews they find are good, these customers are more likely to give your business their trust (and their money). 

But how do you get your customers to actually leave positive reviews? 

We’ve put together a few strategies that’ll encourage your customers to review your business—and it's not as hard as you might think. 

Here’s how to get started. 

1. Make It as Easy as Possible 

Just because a customer is happy with your products/services doesn’t mean they will leave a review. In fact, customers are more likely to put effort into writing a review if their experience was a bad one. 

So you have to make leaving a review as easy as possible. 

Give them a lot of different options. Set your business up on websites like Yelp and Google Local[1] and social medias like Facebook. No matter where your customers spend their time, they won’t have to go out of their way to leave a review.

2. Give Them an Incentive 

Want your customers to tell you what they thought of your product/service? Then make writing an online review worth their while. 

For example, you can give them a small incentive for reviewing your business, such as: 

• Entering them into a prize drawing 
• Giving them coupon codes 
• Sending them a gift card 
• Giving them special deals 
• Etc. 

However, it’s important that you ask your customers for honest reviews. You should never bribe them to say good things about you as this is unethical. 

3. Just Ask 

Remember, your customers won’t always go out of their way to leave a review even if they loved your business. That doesn’t mean they don’t want to write one—they just aren’t thinking about it. 

But all you have to do is ask them. According to research[2], 70% of customers will review a business if they're asked to do so.

4. Follow up If Necessary 

Did you ask your customers for reviews and still didn’t get anything? It’s easy to forget, so don’t give up yet. 

Instead, follow up with your customers and ask them again to write a business review if they haven’t already. Once they see your reminder, there’s a good chance they’ll sit down and write what they thought about your products/services. 

The Best Way to Get Positive Reviews for Your San Luis Obispo and Santa Barbara Business

Encouraging your customers to write positive reviews isn’t hard, but it does take some time. It also shouldn’t get in the way of what you need to focus on as a business owner, which is growing and developing your company. 

That’s why we’re prepared to take care of the review process for you. Our team at Econcept Inc. can gather good reviews, turn any bad ones around, and manage your online reputation.   

Want to learn more? Don’t wait to get in touch with us today at (805) 202-2368. 



References:  

1. https://www.google.com/business/ 

2. https://searchengineland.com/70-consumers-will-leave-review-business-asked-262802